Skip to main content
SSU ship logo and 'Salem State University' text
Frederick E. Berry Library and Learning Commons

Company, Industry, Country Research

Information for Life

Industry Research Overview

  • Read reports in industry background databases such as IBISWorld.

  • Use article databases such as ProQuest ABI/Inform and Nexis Uni to find articles about the industry.

  • Use Google and other search engines to identify industry associations and other industry-related organizations. 

  • Research the major individual companies that make up the industry. 

Industry Research

Library Databases

Web Resources

SIC and NAICS codes can be useful tools when doing research on an industry or looking into a company's competitors.They are American standard codes and they essentially classify the industry areas in which companies operate.

NAICS Example:

44 - Retail

448 - Clothing and Clothing Accessories Stores

4481 - Clothing Stores

448140 - Family Clothing Stores

Web Resources

Library Databases

Business resources identify industry competitors in different ways:

  • Top companies by sales/revenue

  • Major players by market share

  • Companies by industry code (NAICS, SIC)

These resources can help you find companies within an industry.

Library Databases

Monitor the industry

  • monitor current industry developments

  • identify industry trends

  • analyze the competition

  • locate statistical data and industry forecasts

  • examine the political, legal, technological and environmental issues that affect industry operations

Library Databases

Industry News

Automotive

Loading ...

Airlines / Aviation

Loading ...

Aerospace / Defense

Loading ...

Banking and Financial Services

Loading ...

Biotechnology

Loading ...

Entertainment

Loading ...

Food / Beverage

Loading ...

Gambling / Casino

Loading ...

Healthcare

Loading ...

Mobile Communication

Loading ...

Oil / Energy

Loading ...

Real Estate

Loading ...

Industries are dependent on the economy at large. Governments collect a wealth of business and financial information at the national, international, and individual level. Many are available at the summary and micro-level segments. Of particular interest may be national census, banking, business, and consumer income and expenditure data collections.

Web Resources

 Know about a country's economic status, social climate, or technological capabilities.