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Frederick E. Berry Library and Learning Commons

BUS 170: Introduction to Business (Jain)

Brainstorming Keywords

Internet

Think about how might I use the keywords/concepts to construct a search?  What type of resources do I need and how many?
  • Identify keywords and concepts.  Think of similar terms.
  • Describe your research topic in a sentence or phrase
  • Start with the basics.  Google it and CRAAP it out!     
Currency
Relevancy
Accuracy
Authority
Purpose
  • When was the information published or last updated?
  • Have more recent articles been published on your topic?
  • Does your topic change rapidly (Popular culture, technology)?
  • Does the source add something new to your knowledge of the topic?
  • Is the information too technical or simplified for you to use? 
  • Does the information meet the requirements of the assignment?
  • Are there statements you know to be false? 
  • Is it free from errors - spelling, punctuation, or grammar?
  • Are there links to other reliable sources?
  • What are the Author's credentials?
  • Is the author affiliated with an educational institution or prominent organization?
  • Is the relationship between the author and the institution clear?
  • Can you find information about the author from the source?
  • Is there an obvious bias or prejudice?  
  • Are alternate points of view presented? 
  • Is the author's purpose to sell, persuade, entertain or sell?