Skip to Main Content
It looks like you're using Internet Explorer 11 or older. This website works best with modern browsers such as the latest versions of Chrome, Firefox, Safari, and Edge. If you continue with this browser, you may see unexpected results.
SSU ship logo and 'Salem State University' text

MKT444N Marketing Management and Strategy: Consumer Data and Profiles

Reports, Articles, and Data

Psychographic Data

Social Technographics


New Strategist Who's Buying Series Select Titles.

The source for the data in this series is the 2006 Bureau of Labor Statistics Consumer Expenditure Survey. The most recent data, from 2009, may be found at the BLS web site: