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MKT444N Marketing Management and Strategy: Market Analysis

Subject Databases

The link below will help you identify special subject databases. 
  • They may be accessed through the SSU Library Home page: www.salemstate.edu/library.
  • For off-campus access, you will be prompted to enter a username/password. The codes for these are the same username/password used for your SSU email account.

Business Databases

Use business databases to identify marketing-related articles on your product.
  • They may be accessed through the SSU Library Home page: www.salemstate.edu/library.
  • For off-campus access, you will be prompted to enter a username/password. The codes for these are the same username/password used for your SSU email account.

Subject Guide

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Jason Soohoo
Contact:
Fall 2021 Office Hours: Monday & Tuesday (Remote), Wednesday-Friday (Office BL210E)

Salem State University
Frederick E. Berry Library, Office 210E
352 Lafayette Street
Salem, MA 01970
Office Phone: 978-542-6967